Mission
SAB builds on craftsmanship, quality, and respect for consumers, customers, and the community.
Our Story
The Story
of SAB
The history of Suriname Alcoholic Beverages - built on tradition, innovation, and proud craftsmanship.
1966
Founded
1882
Marienburg
Borgoe
Iconic Rum
SAB
Surinamese Brands
History
The Legend of Surinamese Rum
Suriname Alcoholic Beverages N.V. is an established Surinamese company that has made an important contribution to the development of Surinamese society since its founding on 17 november 1966.
With solidarity, loyalty, and respect, we produce Suriname's iconic rums.
SAB Factory
Paramaribo, Suriname
Craftsmanship
Our Production
SAB produces a variety of alcoholic beverages, with rum as one of its most important products. The company's rum brands, including Borgoe, are highly regarded for their quality.
The year 1882, in which the Mariënburg sugar enterprise was founded, marks the birth of the iconic rums we still proudly produce today.
Craft
Golden Spirit of Suriname
Vision
SAB values focus on responsible business, care for people and planet, leadership, innovation, and excellence.
Principles
Our Core Values
Passion for Consumers and Customers
We strive to understand consumers and customers deeply and create meaningful experiences.
Responsible Alcohol Use
We promote responsible drinking and ensure experiences with our products remain safe, pleasant, and respectful.
Care for People and Planet
We care for our teams, communities, and the environment in which we operate.
Leadership in the Company
We invest in leadership at different levels so people can grow and take ownership.
Research, Innovation and Excellence
We continuously seek new insights and improvements to keep standards high.
Gallery
Our Direction in Action
Future
Growing Without Losing Our Identity
Responsible
Production with Respect for People and Environment
Brand story
Borgoe
Suriname's signature rum family
The Name 'Borgoe'
The name Borgoe is rooted in Surinamese history and carries deep cultural significance. Borgoe Gold was introduced in 1982 to celebrate the 100th anniversary of the Mariënburg sugar estate (founded 1882) in the Commewijne district — the very birthplace of Surinamese rum production.
For Surinamers, Borgoe is far more than a spirit — it is a household name woven into daily life and celebration. The iconic "Borgoe-Cola" is Suriname's most beloved mixed drink. Borgoe rum is also a key ingredient in traditional desserts like Bojo (cassava and coconut cake) and festive holiday cakes, adding warmth and depth to cherished recipes passed down through generations.
The brand also holds a special place among the Surinamese diaspora, particularly in the Netherlands, where it serves as a taste of home and a symbol of cultural pride. From family gatherings and birthdays to national celebrations, Borgoe is at the heart of Surinamese togetherness.
From Poker Rum's recognition in Geneva to the Borgoe line today — decades of blending craft in every bottle.
Trace the full arc on our history timeline, then explore the range in products.
Gallery
The Story in Images
Since 1966
Craftsmanship across generations
Why SAB is unique
From sugarcane to bottle: every detail matters. We combine local tradition, modern technology, and strict quality control to deliver a consistent premium experience.
Authentic Surinamese recipes
Internationally awarded quality
Sustainable production investments
Production
HistorySustainabilityMilestones
Growth with Impact
1966
SAB Founded
The beginning of a brand that grew into a national icon.
2002
International Ambition
A new name and focus on export and global recognition.
Today
Innovation & Sustainability
Investments in technology, people, and a sustainable future.
Discover our
brands
Learn more about our award-winning products or plan a visit to the Rumhuis for the full SAB experience.